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Taylor Swift’s Eras Tour brings excitement and economic boost to South Florida
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Taylor Swift’s Eras Tour brings excitement and economic boost to South Florida

MIAMI – Get ready to “Shake It Off,” South Florida! Taylor Swiftis record-breaking Epoch tour is poised to shape Miami, bringing with it a wave of excitement and a significant boost to the local economy.

Taylor Swift | The Eras Tour – London, UK
LONDON, ENGLAND – AUGUST 15: EDITORIAL USE ONLY. NO BOOK COVERS. Taylor Swift performs on August 15, 2024 during the “Taylor Swift | The Eras Tour” on stage at Wembley Stadium in London, England. (Photo by Gareth Cattermole/TAS24/Getty Images for TAS Rights Management)

Gareth Cattermole/TAS24


Three sold-out shows at Hard Rock Stadium should be a major draw for tourists and create a “love story” between our city and local businesses.

Jennifer Diaz Azuri of the Greater Miami Convention and Visitors Bureau says they are “ready for it.”
“We put Miami on the map through music. This is a great connection. It permeates people and culture,” she said.

The Bureau reports that Taylor’s concerts have led to an increase in bookings. Hotels like the Fontainebleau Miami Beach are reporting a 50% increase in room reservations compared to last year.

“As of last weekend, two out of three hotel rooms in Miami-Dade County were sold out for the Taylor Swift weekend,” said Diaz Azuri. “Our restaurants, attractions and theaters all create programming around Taylor Swift to bring the Swifty energy to everyone.”

Downtown’s Epic Hotel is joining in on the fun with a free Taylor Swift photography exhibition by renowned photographer Jasmeet Sidhu, featuring exclusive shots from her tours.

“I think this is unprecedented! Miami is known for doing unprecedented things, but this really shows what we are capable of: activity, fun, energy,” said Eric Jellson, director of sales and marketing for Kimpton Epic Hotel.

W Fort Lauderdale is offering a “Tay-cation” package with “Eras”-themed photo stations on pink carpets, custom friendship bracelets and personalized tops at the Swifty T-shirt bars.

Additionally, the Frost Museum will host a live laser show featuring Taylor’s music on October 25th from 7 to 10 p.m

For those concerned about parking, Brightline offers a unique Swiftie experience with concert sing-along trains from Fort Lauderdale, West Palm Beach and Orlando, as well as transfers to and from Hard Rock Stadium.

The fans are eagerly looking forward to the energetic and unforgettable experience.

“She brings so much energy that you feel like dancing, jumping around and having fun. I can’t wait to see it in person,” said Emily Forster.

Tiffany Fernandez is looking forward to the entire weekend. “She blows up the city, blows up the bank – does everything. I’m sure there will be all sorts of pop-ups and cool things even if you don’t have tickets,” Fernandez said.

Whether you have tickets or not, South Florida is in for an “enchanted” weekend that will stay in our memories for a long time!

Get more information about Taylor Swift events in Miami.

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