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    • Parking and traffic tips for Texas Tech football games at Jones AT&T Stadium
    Alabama

    Parking and traffic tips for Texas Tech football games at Jones AT&T Stadium

    Idris Bevan Posted on

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    The countdown to the football season has begun with the Texas Tech football team’s first home game on Saturday against Abilene Christian University in Lubbock.

    Before heading to Jones AT&T Stadium, there are a few things Red Raiders fans should know about the game experience. Parking, traffic, pregame entertainment, security and concessions will see some changes for the 2024 season with the construction of the new south end zone building and ongoing construction at the Womble Football Center.

    Here’s everything Texas Tech football fans need to know about visiting Jones AT&T Stadium this season.

    What you should know about parking and traffic at Texas Tech football games

    While the new building in the south end zone is almost complete, construction continues on the Womble Football Center, eliminating the parking spaces directly in front of the stadium on the east side.

    A temporary donor parking lot has been set up directly behind the DK gas station opposite the stadium. Permits are required for this parking lot.

    All other parking lots will generally remain the same, with the C1 lot on the west side of the stadium and the Raider Park parking garage being the closest parking options. Free parking is also available between 4th Street and Texas Tech Parkway.

    Citibus will offer fans round-trip transportation for $6 per person. Starting three hours prior to kickoff, fans can park north of the John Walker Soccer Complex (Texas Tech Parkway & 10th Street) and northwest of the Health Sciences Center (ADA Only, Texas Tech Parkway & 5th Street). Citibus will only accept payments through the Go Pass app. Signs and QR codes will be posted near pickup locations so fans can access the app.

    All parking permit maps can be found by searching “Texas Tech Football Parking 2024”.

    Traffic flow will also be slightly different. Users of the temporary donor parking lot C2 will enter via 4th Street and exit via Mac Davis Lane or Avenue X.

    For those parking in the C1 lot (west of the stadium), the entrance will remain the same as in years past, however, upon exit, participants can either head west onto the Marsha Sharp Access Road or head east toward Marsha Sharp or North University.

    Safety: Drink plenty of fluids at Jones AT&T Stadium

    Fans will be allowed to bring one unopened bottle of water under 20 ounces into the stadium. Athletics will also provide cooling stations around the stadium with shade, sunscreen and cold towels.

    The stadium will re-implement a clear bag policy. Bags must be no larger than 12 x 6 x 12 inches. Exceptions will be made for necessary medical items. Hand sanitizer and disinfectant wipes are permitted.

    According to Amy Ivey, captain of the Texas Tech University Police Department, stadium security is a joint effort between several local agencies, including EMS, Lubbock Fire Department, Lubbock Sheriff’s Office and the Texas Tech University Fire Chief.

    The Lubbock Police Department’s Special Response Group will once again provide security at the stadium throughout the season. These officers receive specialized training and have been traveling to the stadium throughout the summer to prepare for new entry points and other areas of concern.

    Sergeant Chris Paine said about a dozen SPG officers are on duty on game days and more are on standby if needed. At a recent press conference to discuss security strategies at Texas Tech football games, Paine urged fans, “If you see something, say something.”

    You’ve arrived at Jones AT&T Stadium. Now what?

    The addition of three new gates to Jones AT&T Stadium will allow fans to enter the stadium more quickly. A total of nine gates will be open, with Gates 8 and 10 available to all fans. Gate 9 is reserved for fans who have purchased premium seating in the new south end zone building.

    The new south end zone also offers fans the opportunity to explore the entire stadium in one go without having to leave the stadium again.

    Sixth Street will reopen to pedestrian traffic. The area between the stadium and the Sports Performance Center was closed to the public last year due to construction. Access around the Womble Football Center will continue to be restricted until the project is completed later this season.

    The Raider Alley concert series returns for the 2024 season. The area south of the stadium in the middle of campus will open four hours before kickoff. A series of musical performances will take place throughout the season two hours before kickoff. The first concert of the season will feature Natisha Bedingfield, of Pocketful of Sunshine fame.

    Jones AT&T Stadium is still completely cash-free, so keep your credit and debit cards handy.

    New concession options at Jones AT&T Stadium

    Texas Tech has introduced two new grab-and-go marketplaces throughout the stadium and also added Big Chicken, the poultry business founded by NBA legend Shaquille O’Neal.

    The Touchdown Tavern on the west side is only accessible to premium ticket holders and offers hot food and self-service grab-and-go options. The other Matador Marketplace, accessible from the rest of the stadium, is also located on the west side of the stadium.

    There are four grab-and-go options available in total, including one near Gate 1 and the “Take Three” marketplace near Gate 4.

    Big Chicken will be on the east side of the new south end zone concourse.

    Texas Tech’s mobile app is the key

    Once at the stadium, fans should make sure they have their Texas Tech app downloaded and ready to use.

    Tech will once again host a fan light show before the game, shortly before kickoff and between the third and fourth quarters. Fans can participate by opening their apps during this time and finding the “Red Raider Lights” tab in the app.

    Fans will also need the app to use the new food delivery service that will be introduced from the 2024 season. Visitors can order food and drinks via the app and a food service employee will bring the treats directly to their seat.

    Senior assistant athletic director Robert Giovannetti said Tech has worked with StadiumDrop, with whom Tech has partnered on the effort, to ensure everything runs smoothly. Some fans have raised concerns about cell reception in the stadium, which could cause problems.

    Giovannetti said Tuesday that there is still no dedicated Wi-Fi network for The Jones, but Texas Tech is working to provide a better signal to fans in the stadium.

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    Idris Bevan
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