After a disastrous start Borderland The film has a tough road ahead if it wants to make a profit at the box office and beyond.

Borderland is already one of the biggest flops of 2024 and receives an uninspiring
The film grossed $8.6 million in its initial theatrical release in the United States and currently has a critics rating of 9% on Rotten Tomatoes.

Although the film features a star-studded cast including Cate Blanchett, Kevin Hart and Jamie Lee Curtis, concerns about its quality arose shortly after Lionsgate postponed its review embargo.

Despite the big names and established gaming IP, Borderland failed to hold its own in theaters during its opening weekend and is on track to lose studio money.

How much has Borderlands made so far?

Although it is on its theatrical journey, Borderland stood out on opening weekend for all the wrong reasons.

Borderland The film grossed just $8.6 million domestically on its opening weekend and less than $2 million internationally, bringing its worldwide total to $10.3 million.

As a widely released film from Lionsgate, the fourth place start is generally considered a major flop, the evening falls back Twisters during his fourth weekend.

Below are the overall box office ratings for the weekend of August 9-11, led by Marvel Studios’ Deadpool and Wolverine:

• Deadpool and Wolverine: 53.8 million US dollars
• It ends with us: 50 million US dollars
• Twisters: 15 million US dollars
• Borderland: $8.6 million

How Borderlands can be profitable

For a big budget film like Borderland To be profitable, a film must generally gross at least twice its production budget at the worldwide box office, including the often less transparent marketing costs.

In addition to box office revenue, the film will also generate revenue through digital sales, video-on-demand subscriptions and future television rights.

The problem for Borderland is that overall box office receipts will negatively impact subsequent domestic earnings and online interest may be muted as the film received a dismal CinemaScore of D+ from audiences.

Add 20th Century Studios’ Alien: Romulus Horror action film to an already well-attended box office hit and Borderland could be relegated to even greater mediocrity.

Will Borderlands be profitable for Lionsgate?

With a production budget of $115 million (excluding marketing), the film is expected to suffer one of the biggest box office losses of 2024.

There is no getting around how big the flop is Borderland will be based on its box office results and will become a blemish on the booming business of many other video game and television adaptations.

There is some hope, however, as the studio stated (via Forbes) that 60% of its production costs were reportedly covered by international pre-sales.

A presale is the transfer of the rights to a film in a specific territory to a third-party distributor in exchange for a “minimum guarantee” that serves as an upfront payment.

Even with this guaranteed advance payment, it is unlikely that Borderland from shake to flop – the label will probably always wear it.

In addition, the game’s lack of fan support and the film’s significant deviations from the source material further hurt its financial prospects.

Due to its disastrous start BorderlandThe estimated net profit loss is approximately $60 million to $110 million over the lifetime of the asset.

Borderland is now in cinemas.

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